IMMOLATE: the inversion of DISSOLVE. In a mentally disturbed last-ditch attempt to acclaim some poor souls to self-immolate for a cause when no one’s threatened enough by their vision to martyr them. In some pockets of the world, this play comes as literal self-immolation. These days more often come in the form of outlandish “self-canceling” by blatantly performing acts or uttering words sure to result in widespread condemnation but can be narratively twisted into martyrdom by a chosen few. Genuine martyrs are willing to stand firm even under the threat of cancellation or death but don’t seek, manipulate, or exploit it for themselves.