---
contentType: annotation
title: Welcome to Normland — note 7
annotationTarget: /essays/welcome-to-normland#footnote-anchor-7
newsletterUrl: https://chaosmap.substack.com/p/welcome-to-normland#footnote-7
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image: /images/chaos-map-share.jpg
---

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[@layout]: ../../../layouts/reference.layout.md
[@page]: ../../../design/page.components.md

**PERSECUTE**: The dark side of PLACE. Our position in the social hierarchies we move in is so important that everyone has a tendency to use emotional violence to PERSECUTE others who might threaten our position. Gossip, de-platforming, mobbing, bullying, and slandering are shame-inducing means of keeping others in their PLACE while securing our position. These social weapons are often quite effective but create a retaliation cycle that escalates into a destructive social war that no one ultimately wins.

[Return to passage](/essays/welcome-to-normland/index.md#footnote-anchor-7)